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Living Proof Curl Defining Styling Cream

Available in-store only

Living Proof Curl Defining Styling Cream

Evenly distribute Curl Defining Styling Cream on clean, wet hair. Start with a quarter-size amount and distribute evenly from root to tip. Add more as needed. The amount you use will vary based on your hair’s density, length, and porosity. For best results, let hair air dry or heat style using a diffuser.


  • Hair should be wet when you apply the product, working it through your hair section by section with your fingers. This helps with even distribution. Add more product as needed.
  • To enhance your curl pattern, scrunch your hair into a towel.
  • To elongate your curls, comb damp hair well before applying the product.
  • To shape curls, wrap them around your finger or pen to create more definition. Our stylists love to do this to the curls that frame your face.
  • If your hair is frizz prone, don’t touch or disrupt your curls until they’ve dried completely.
  • To reactivate your curls, apply No Frizz Weightless Styling Spray to dry hair. This will reactivate the Cream’s hold and conditioning levels. Or, mix more Curl Styling Cream with water in your hand, then apply to dry hair to reactive your curl pattern.

Recommend regimen by curl type:

  • Wavy hair: Curl Conditioning Wash, Curl Detangling Rinse and Curl Enhancing Styling Mousse
  • Curly hair: Curl Conditioning Wash, Curl Detangling Rinse and Curl Defining Styling Cream
  • Coily hair: Curl Conditioning Wash, Curl Detangling Rinse and Curl Defining Styling Cream
  • For all curl types: If you need more conditioning, use No Frizz Leave-In Conditioner

See the individual products for specific application tips.

The problem: Existing solutions don’t deliver the right balance of hold and conditioning to define and control curls with strong curl patterns.

The solution: Curl Defining Styling Cream defines and controls strong curl patterns with Extended Curl Memory technology plus long-wear, flexible resins (not typically used in hair care), to create weatherproof curls that stay beautiful, defined and frizz free. 

  • Repels humidity for superior frizz protection. Curls last 2x longer.
  • Provides residue-free cuticle smoothing for long-lasting curl definition
  • Delivers touchable hold for long-lasting, resilient curls

Water/Eau/Aqua, Polyurethane-35, Ethylhexyl Stearate, Octafluoropentyl Methacrylate (PolyfluoroEster), Cetearyl Alcohol, VP/VA Copolymer, Polyacrylate-13, Polyamide-8, Glycerin, Dilinoleic Acid/Propanediol Copolymer, Phytosteryl Sunflowerseedate, Hydrogenated Vegetable Glycerides, Zea Mays (Corn) Starch, Cystoseira Compressa Extract, PEG-8 Stearate, Polysorbate 20, Fragrance/Parfum, Behenyl Alcohol, Polyisobutene, Glyceryl Acrylate/Acrylic Acid Copolymer, PFM/MA Copolymer, Glycolic Acid, Triisopropanolamine, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Sorbic Acid, Dehydroacetic Acid, Calcium Gluconate, Gluconolactone, Benzyl Alcohol, Citral, Citronellol, Eugenol, Geraniol, ButylphenylMethylpropional, Limonene